Shop Small and Avoid the Mall

American Express has orchestrated the first Small Business Saturday planned for Saturday, November 27, 2010

Avoid the MallFernandina Beach, FL – American Express has orchestrated the first Small Business Saturday planned for Saturday, November 27, 2010. Fifi’s Fine Resale of Amelia Island, FL is proudly participating in the event. According to the website, “The goal of Small Business Saturday is to inspire the community to support the local small businesses that mean the most to them. Supporting small business is all about supporting our communities.” Further, “Small business is the heartbeat of local communities and the engine of the US economy. Over the past two decades, small businesses created 65 percent of net new jobs. In addition, for every $100 spent in locally owned independent stores, $68 returns to the community through taxes, payroll, and other expenditures.”

American Express has taken its message to social media to get the word out about Small Business Saturday, and is putting its money where its mouth is. Visit to get the latest information. When you “like” this page, American Express will donate $1 (up to $500,000 total) to Girls, Inc. which teaches young women to be tomorrow’s entrepreneurs. In addition, if you are an American Express cardholder, you can register your card in advance, shop and spend at a participating store on Saturday, November 27, and you will receive a $25 statement credit on your account. And if you are a small business owner, you can register your business to receive $100 worth of free facebook advertising for the event as well.

Fifi’s Fine Resale of Amelia Island, FL has been a part of Fernandina Beach’s retail scene for over twenty years, and is proud to be active within the community. Fifi’s Fine Resale Apparel is a proud member of the Amelia Island Chamber of Commerce, American Business Women’s Association, National Association of Resale and Thrift Stores, Women in Nassau helping Women in Need, and the Amelia Business Network. Fifi’s supports several local non-profits including: Barnabas, Gerri’s Corner, Salvation Army/Hope House, and others. For further information about resale or for guidelines on consigning at Fifi’s Fine Resale Apparel, call Jessica Miller at (904) 277-4430.


  1. Fifis Amelia

    Black Friday and Shop Small Saturday deals announced for Fifi’s Fine Resale of Amelia Island, FL! Don’t miss it!! It’s a “Fifi’s first ever” entire store on sale kind of deals… Save 20-75% off the original Fifi’s price!!–Fifi-s-has-it-ALL-.html?soid=1101817540132&aid=amgOp0ckzUc

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